Untitled Document
1. Do you use Internet networking sites (i.e., Facebook, LinkedIn, MySpace)?
Yes 76.8%No 23.2%
a) If so, in what capacity?
Professional 84.8%Social 61.3%
Of the 1,771 professionals who responded “Yes”

Breakdown, by Type of Firm
Breakdown, by Type of Firm
Owner/Investor:414
Developer: 270
Commercial Real Estate Brokerage/Service Provider: 682
Corporation (Office, Industrial, Retail Space, User): 66
Finance/Investment/Banking/Lending Services: 198
Institutional Investor/Asset Management/Pension Fund/REIT: 106
Other: 387
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Breakdown, by Age
18-25: 43
26-35: 317
36-45: 440
46-55: 611
56-65: 305
65+: 55
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Of the 1,511 who use it professionally:

Breakdown, by Age
Breakdown, by Age:
18-25: 27
26-35: 260
36-45: 369
46-55: 538
56-65: 268
65+: 49
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Of the 1,091 who use it socially:

Breakdown, by Age
Breakdown, by Age
18-25: 41
26-35: 259
36-45: 305
46-55: 334
56-65: 129
65+: 23
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b) If not, why?

Most Common Answers
The risks (security/privacy concerns, overexposure) outweigh the rewards
Not allowed on corporate computer/Company blocks access
Unnecessary/Don’t see the value for my business
Don’t understand how they work/unfamiliar with them
Takes too much time/Too busy
Technologically ignorant
Need to examine the value in them
Don’t want junk mail.
“I’m too old”
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2. If so, which sites do you use/are you registered with?
LinkedIn 87.7%
Facebook 61.0%
Twitter 26.6%
MySpace 13.1%
Tagged.com 2.3%
RealEra.net 1.5%
TalkBizNow.com 0.9%
Gather.com 0.5%
Other* 12.8%
*Most Common “Other” Responses: Plaxo, CREOPoint, LoopNet, Active Rain, GlobeSt.com, CoStar, Ning
1,741 Respondents use LinkedIn. Breakdowns
Age
18-25: 35
26-35: 294
36-45: 436
46-55: 623
56-65: 303
65+: 50

Type of Firm
Commercial Real Estate Brokerage/Service Provider: 668
Owner/Investor: 399
Developer: 267
Finance/Investment/Banking/Lending Services: 195
Institutional Investor/Asset Mgmnt/Pension Fund/REIT: 106
Corporation (Office, Industrial, Retail Space, User): 68
Other: 377

Years in Industry
0-5: 253
6-10: 269
11-15: 227
15-20: 199
20+: 791
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1,212 Respondents use Facebook. Breakdowns
Age
18-25: 40
26-35: 266
36-45: 318
46-55: 368
56-65: 184
65+: 36

Type of Firm
Commercial Real Estate Brokerage/Service Provider: 493
Owner/Investor: 281
Developer: 192
Finance/Investment/Banking/Lending Services: 122
Institutional Investor/Asset Mngmnt/Pension Fund/REIT: 57
Corporation (Office, Industrial, Retail Space, User): 40
Other: 258


Years in Industry
0-5: 235
6-10: 223
11-15: 176
15-20: 128
20+: 450
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529 Respondents use Twitter. Breakdowns
Age 18-25: 15
26-35: 97
36-45: 127
46-55: 183
56-65: 89
65+: 18

Type of Firm Commercial Real Estate Brokerage/Service Provider: 221
Owner/Investor: 120
Developer: 80
Finance/Investment/Banking/Lending Services: 41
Institutional Investor/Asset Management/Pension Fund/REIT: 25
Corporation (Office, Industrial, Retail Space, User): 19
Other: 142

Years in Industry
0-5: 92
6-10: 97
11-15: 68
15-20: 51
20+: 221
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3. Have these sites helped you make new industry connections, generate business or augment your business?
*Yes 40.9% No 59.1%
Of the *865 Respondents that Said Yes

Breakdown, by Age
18-25: 15
26-35: 149
36-45: 223
46-55: 321
56-65: 126
65+: 31
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Breakdown, Type of Firm
Commercial Real Estate Brokerage/Service Provider: 322
Owner/Investor: 198
Developer: 129
Finance/Investment/Banking/Lending Services: 101
Institutional Investor/Asset Management/Pension Fund/REIT: 52
Corporation (Office, Industrial, Retail Space, User): 31
Other: 233
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See Comments
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4. Have you used these sites, or others, for new employment opportunities?
Yes 15.8%No 84.2%
5. Do you use social bookmarking, content sharing or news aggregating sites?
Yes 13.6%No 86.4%
6. If so, which ones?
Digg.com 44.4%
Delicious.com 28.0%
StumbleUpon.com 19.6%
Reddit.com 9.8%
RealEstateVoices.com 9.8%
Newsvine.com 7.7%
Fark.com 6.6%
NowPublic.com 1.0%
Other 36.4%
7. How?
Read Content 93.8%    Post Content 32.4%
8. Have any of the above sites helped you disseminate news or information about your company, or augmented your marketing efforts? How so?
Yes 19.0%     No 81.0%
9. If not, do you plan to employ them this way in the future?
Yes 40.2%     No 59.8%
See Comments
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10. Do you believe the industry would benefit from greater use of the Internet and social/professional networking and media sites?
Yes 76.1%     No 23.9%
Of the 1,635 of those polled who said Yes:

Breakdown, by Age
18-25: 34
26-35: 262
36-45: 376
46-55: 559
56-65: 336
65+: 68
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Breakdown, by Type of Firm
Commercial Real Estate Brokerage/Service Provider: 624
Owner/Investor: 388
Developer: 245
Finance/Investment/Banking/Lending Services: 175
Institutional Investor/Asset Management/Pension Fund/REIT: 98
Corporation (Office, Industrial, Retail Space, User): 63
Other: 362
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Breakdown, by Years in Industry
0-5: 229
6-10: 238
11-15: 198
15-20: 187
20+: 783
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Comments #1-27
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Comments #28-54
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ADDITIONAL COMMENTS FROM SURVEY RESPONDENTS
Additonal Comments
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DEMOGRAPHICS OF SURVEY PARTICIPANTS
Over 2,300 industry professionals responded to the poll, conducted between
May 27 and June 11.
Breakdown, by Years in the Industry
0-5: 12.7%
6-10: 13.4%
11-15: 12.5%
15-20: 12.2%
20+ : 49.3%
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Breakdown, by Gender
Male 73.8%
Female 26.2%
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Breakdown, by Age
18 – 25: 1.9%
26 – 35: 14.8%
36 – 45: 22.7%
46 – 55: 34.0%
56 – 65: 21.2%
65+: 5.3%
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Breakdown, Type of Firm
Commercial Real Estate Brokerage/Service Provider: 38.8%
Owner/Investor: 24.7%
Developer: 16.1%
Finance/Investment Banking/Lending Services: 11.1%
Institutional Investor/Asset Mgmnt/Pension Fund/REIT: 6.1%
Corporation (Office, Industrial, Retail Space User): 3.7%
Other: 20.1%
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Breakdown, by Region of Geographic Focus
National 29.9%
Northeast 17.4%
Southeast 16.2%
Midwest 12.5%
Southwest 12.1%
West 16.9%
International 9.2%
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